Sexual Health Services Brochure
Triad Health Project
Triad Health Project (THP) needed a new brochure to help promote prevention, case management, and treatment services at their outreach events. Their initial copy needed rework to contextualize their services and include calls to action so readers would know how to take next steps.
Design a fresh, on-brand brochure that touches on THP’s key sex health services
The new brochure is vibrant with a joyful feel. Their prevention, case management, and treatments services are succinctly highlighted with clearly articulated ways for readers to find services offered.
AWARD RECOGNITIONS
Content Reshaping
The original brochure copy was overly terse, lacking context and entry points for action as there was no language that instructed how individuals would access the services the organization is promoting nor text that indicated that the services were specific to them. We re-drafted the copy so there was no “missing” information, allowing readers to take immediate action upon reading about each service.
Design with Vibes
Addressing sexual health can be scary and provoke feelings of shame and dread. Our focus on diverse, smiling individuals conveys its normalcy, that isn’t not shameful, and that it’s empowering to take control of your concerns.
Can you work with our existing brand guidelines?
Absolutely! We tend to work within existing brand guidelines. This helps ensure your materials feel like an extension of your brand.
How do you ensure the copy reflects our voice and values?
We perform in-depth discovery and research on your organization’s writing. This means we pay attention to who you’re talking to and how you’re talking to them. Whether it’s using the right point of view, using a specific grammar style, or capturing a specific tone, our expert copywriters can ensure continuity as well as strengthen your brand voice.
What’s the difference between content strategy and content creation?
Content strategy is a high-level plan that defines the who, what, when, where, why, and how of your content. This helps guide the content creation process, meaning when you begin writing or designing your content, you understand how to do it more impactfully.
What kind of print and digital design do you offer?
Our team is composed of skilled designers, copywriters, and developers, meaning we can offer a range of design services! Most commonly, we offer custom brochure design services and promotional materials, annual report designs, marketing collateral design, brand design, environmental design, designs signage, and social media designs. Get in touch and let’s talk about your project!
What types of copywriting services do you offer?
We provide a range of mission-led copywriting services. This means writing for websites, social media channels, publications, appeals, newsletters, and more.