New Politics Leadership Academy Site Update
New Politics Leadership Academy
NPLA needed to clarify what “answering the call” meant concerning their recruitment efforts, but more broadly, to evolve the brand to better reflect the current organization.
Refresh brand collateral including the website to better serve as a tool for recruitment.
Along with the site rebranding, we created three new targeted landing pages for the respective recruitment targets.
AWARD RECOGNITIONS
Getting Vertical 1
Highly tailored vertical content was created to target those who are military service veterans, national service alumni, and other service professionals. NPLA alumni stories on these landing pages serve as compelling testimonials to persuade potential new servant leaders.
Getting Vertical 2
Highly tailored vertical content was created to target those who are military service veterans, national service alumni, and other service professionals. NPLA alumni stories on these landing pages serve as compelling testimonials to persuade potential new servant leaders.
Getting Vertical 3
Highly tailored vertical content was created to target those who are military service veterans, national service alumni, and other service professionals. NPLA alumni stories on these landing pages serve as compelling testimonials to persuade potential new servant leaders.
What is website design?
It’s the process of planning, creating, and building websites by combining branding, structure, functionality, and user experience (UX) to support your goals. The goal is to create a site that’s useful and compelling so you can best connect with your audience!
How long does it take to build a landing page?
Typically, landing page development services take 2-4 weeks, depending on complexity and content needs. We confirm timelines early and keep communication transparent.
What do you need from us to start?
Coming to us with an idea is a great start! If you have clear goals, a defined audience, brand materials, or inspiration, that can help too. In our initial discovery phase, we’ll clarify if we need any additional materials before getting to work.
What exactly is a landing page?
A landing page is a single, focused web page designed to drive a specific action—like donating, signing up, or registering—without the distractions of a full website.
How do you make sure our site is accessible?
We build accessibility into each step of our web design process and stick closely to ADA and WCAG 2.2 standards. From high color contrast to screen reader compatibility and keyboard navigation, we make sure the site works for everyone.