Treatment Tool

Client Partner:

Specialty Access International

Cancer Treatment Leader Teams Up with AGI for Better Tool UX
CHALLENGE
REQUEST

Janssen Oncology is one of the world’s largest providers of pharmaceuticals in cancer treatments. The team working on a unique tablet tool for health providers asked A Great Idea to streamline the original concept’s user experience, cutting the interactive table-based interactivity from 40+ pages of linear content and forms down to a clean, simple interface that responded to feedback and delivered the intended content.

RESULT

A Great Idea began the project with a review of the content, established wireframes, and led the graphic design execution before building a functional prototype.

AWARD RECOGNITIONS

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Clarity of Functions

With nearly 40 linear pages in the initial concept and design, this cost tool’s user experience needed to be slimmed down so that the user wasn’t overwhelmed and added the ability to easily edit selections within the tool. A Great Idea mapped out the intended goals of the project and introduced collapsible FAQ centers, form logics, and other user patterns that provided a seamless experience.

Detailing the User’s Experience

Once the tablet tool had clear focus and tightened engagement planned, it moved to the wireframing stage where content and calls to action could be easily identified and modified. A Great Idea took these wireframes to create an active prototype that gave the team and client an opportunity to interact with the tool before it went into full development

Designing for Use

A Great Idea looked to Janssen’s thorough brand guide to provide direction for the tool’s visual design. Keeping it within the Janssen family of products, the tablet tool’s clear calls to action and visual language of iconography and graphics produce a powerful, effective tool.