CurcuminPro Shopify Site
Nutritional Delivery Systems

AWARD RECOGNITIONS
Moving to Shopify
Shifting their model to Shopify proved a great opportunity to review the developing brand’s site content, structure, and identity. To start, wireframes helped guide the process in addition to a brand review and new content strategy.
Evolving the Message
The focus for the brand feel to the benefits the curcumin supplement could provide to its many consumers: a smoother, more fluid movement. To highlight this, A Great Idea provided the tagline “This body moves with CurcuminPro” and a brand design that felt organic and in motion.
Connecting to the Brand
The final site had additional content and cohesive design that drove the core message of the product’s unique innovations, diverse product offerings, and the brand story to help it make a unique appeal in a saturated market.
Will the UI design work on mobile and desktop?
Yes! We build UI design with most common devices and browsers in mind to ensure your website is consistent and usable across platforms.
What’s the difference between UI and UX?
UI (User Interface) focuses more on the look, feel, and layout of your website. This can mean buttons, fonts, and navigation. UX (User Experience) is a bit broader and more structural, focusing on the overall experience. Think of UX as the house, the UI as the paint and the decorations. We often work on UI/UX in tandem as part of a holistic approach to website construction.
What type of awareness campaigns do you handle?
We work on a wide variety of awareness campaigns! We most often work with nonprofit, community, education, and healthcare organizations. For example, we have developed campaigns for our clients on topics like social justice awareness, public health awareness, advocacy, community resource awareness, and stigma reduction.
What’s the difference between content strategy and content creation?
Content strategy is a high-level plan that defines the who, what, when, where, why, and how of your content. This helps guide the content creation process, meaning when you begin writing or designing your content, you understand how to do it more impactfully.
Do you offer healthcare website design?
Yes, in fact, we specialize in healthcare website design services! Our innovative healthcare clients do a range of work from equitable representation to PrEP access to queer healthcare coverage. Our healthcare website design services make it possible for them to keep their communities involved, included, and informed.